I'm sure you've heard it all before, "The money is in the list!" Well this may be true because without one, or even a small and unresponsive list, there's little chance of a sale at all as it's the backbone of any online marketing efforts.
Many new online marketers will try to sell their products, through their own website, blog, social media or traffic exchanges. There's nothing wrong with this but unless you have a decent rank on Google or lots of Friends/Followers etc, the results can and usually are disappointing.
This is why we try to capture any traffic(visitors to your site), to our auto responder( automated emailer), using an opt in form on our webpage. This way your traffic is not lost after the site is viewed and no sale is made.
This enables you to be able to market related products to the potential customer in the future and hopefully build a trusted relationship with them, by engaging them with useful info on a regular basis. Also they then become a more targeted audience. This raises the chances of your potential buyer being interested on what we have to offer.
In time the bigger the list you build the more chance you have of making sales and on a more regular basis, making it possible to earn a decent wage, that you can live off, from recurring buyers or from their friends and associates through word of mouth or maybe their own mailing lists.
This is where we offer to send an email, usually with a link to a squeeze/opt in page to part of our list so that they may receive some interest, and possibly gain some subscribers of their own from our lists. This can be very profitable if used correctly but can also result in some unsubscribers if used to often.
There are many methods of list building and as you can see these are just some of the benefits.
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